Jennifer Saunders

I love the TV show, and if you make a bad movie it means you've soiled it. Just like if we made an advert. We were offered so many times and I'd say, look, this is the good thing, and you can't compromise that, because then you compromise the integrity of the characters.

British Comedian

Eric Schmidt

The funny thing about advertising is that it's not a zero-sum game... Historically, in the digital ad world, pie has gotten larger and it's possible for everyone to win, and it's perfectly possible that will continue to be true for quite some time.

American Businessman

Jessica Chastain

In the characters that I play, I'm so involved in the look; it's very, very important to me. Because how a person presents him or herself to the world, they're saying something about themselves. It's their first form of advertisement.

American Actress

Farhan Akhtar

It was interesting to write ad films and scripts for TV shows before I moved on to writing a feature film. That helped me grow as a writer, and I also found out how long I could sit in front of a computer and see something through.

Indian Director

John Bradley-West

When you boil war down or all conflict down to two people, it's a great advert for humanity sometimes. People can find connections with each other, regardless of the bigger picture.

English Actor

John Hodgman

While I understand that all things must come to an end, whether it's a television advertisement or one's life or the world itself, it doesn't make it any easier to deal with.

American Comedian

George Miller

People looking at advertisements or reading their local newspapers would have had no idea that what they were reading was bought and paid for with their tax dollars.

Australian Comedian

Thomas Jefferson

Advertisements contain the only truths to be relied on in a newspaper.

American President

Leo Burnett

I regard a great ad as the most beautiful thing in the world.

Jennifer Hale

In the 'Mass Effect' universe, there is zero ad libbing.

Canadian Actress

Advertisements often include a phrase that urges the reader to do something, like 'Call now' or 'Visit today'.

Call to Action

Advertisements use persuasive language to convince you of the benefits of a product or service.

Persuasive Language

Print and online ads often use attractive images or graphics to grab attention.

Visual Appeal

Some ads aim to evoke emotions to draw support or raise awareness for a cause.

Emotional Appeal

Advertisements for causes present facts or statistics to persuade the audience.

Objective Framing

Advertisements may highlight endorsements from influential people or groups.

Social Influence

Online ads are designed to make users want to click and learn more about the product.

Click Motivation

Be aware that online advertisements can disrupt the flow of content, which may annoy readers.

Interruption Awareness

Web ads often use browsing history to show ads that match your interests.

Targeted Content

 that make them entertaining and accessible to an audience. So when I knew I was coming here to do a TED Talk that was going to look at the world of branding and sponsorship, I knew I would want to do something a little different. So as some of you may or may not have heard, a couple weeks ago, I took out an ad on eBay.

Morgan Spurlock: The...

 have been around for thousands of years the world's oldest surviving formula is Egyptian and it was made from mint flowers salt and pepper it dates to the fifth century AD and by all accounts it worked very well although it did have the nasty side effect of making your

Secrets of Toothpaste PIPE...

 it's not that people got mean it's not the attack ads it's not the money it's not the news these things all have something to do with it sure and they all feed into it the viciousness of the news cycle and the corrupting influence of money in politics but it's really

Why political...

 are thinking about how to make people click ads." I'm a historian. And if history teaches us anything, it is that things could be different. There is nothing inevitable about the way we structured our society and economy right now. Ideas can and do change the world.

Poverty isn't a lack of...

 And one last tip, and this one is really important as Believe that the only things that matter are the dreams themselves. Once I saw an ad, and it was a lot of friends, they were going up a mountain, it was a very high mountain, and it was a lot of work.

5 ways to kill your...

 Conventional wisdom about diets, including government health recommendations, seems to change all the time. And yet, ads routinely come about claiming to have the answer about what we should eat. So how do we distinguish what's actually healthy

How to spot a fad diet -...

 and you know, in addition to the ads, and we thought this would be a great idea. And so there is this blog of a young person who was kind of depressed, and he said, "You know, I'm sleeping a lot." He was just kind of writing about his life.

Sergey Brin and Larry...

 I hear that life is hard, relationships are filled with risk. And then there's technology -- simpler, hopeful, optimistic, ever-young. It's like calling in the cavalry. An ad campaign promises that online and with avatars,

Connected, but alone? PIPE...

 they start to form a protective bivouac shaped like a large round basket inside the nests Hollow and the whole structure will be made entirely of living ads or they're waiting for now is enough workers to fill the gaps

Building a New Home PIPE...

 OurBeginning.com. Life's an event. Announce it to the world. Jeff It's very difficult to figure out what that ad is for. But they spent three and a half million dollars