The word 'atomizer' often refers to using perfume without wasting it.

Perfume Application

'Atomizer' implies a very fine spray, not large drops or a stream.

Fine Mist

An atomizer is used when even distribution of liquid is needed.

Even Coverage

Atomizers in engines create a fine spray for better fuel combustion.

Fuel Combustion

Think small droplets for efficiency in engines or furnaces when you hear 'atomizer'.

Fine Droplets

This type of 'atomizer' is often discussed in mechanical or technical settings.

Technical Context

 So, we started by hacking things from Home Depot, Bed Bath and Beyond you know, atomizers, nebulizers learning about the technology of creating mist making plants dance killing a lot of plants, unfortunately. You know, we were technologists, a group of technologists falling backwards into a very old world.

Revolutionizing the Way...

 and the fragrance comes out through the skin's surface when you perspire. It completely blows apart the way that perfume is, and provides a whole new format. It's perfume coming from the inside out. It redefines the role of skin, and our bodies become an atomizer.

Lucy McRae: How can...

 inside out it redefines the role of skin and our bodies become an atomizer I've learned that there's no boundaries and if I look at the evolution of my work I can see threads and connections that make sense but when I look towards the