Bleach
Definition 1 of 3
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Not Just Hair
Although often associated with hair, 'bleach' applies to removing color from various objects. The sun bleached the curtains over time.
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Figurative Use
'Bleach' can be used metaphorically to describe losing vividness or vitality. The harsh critique bleached his enthusiasm.
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Gradual Process
'Bleaching' something usually takes time and doesn't happen instantly. Years of cleaning bleached the linens.