Campaign/kæmˈpeɪn/ Definition 1 of 3Pro Tip 1/3Action Oriented Emphasizes multiple actions; not just one event. Their campaign to clean the city involved several clean-up drives. Pro Tip 2/3Long-term Effort Usually refers to activities over an extended period, not just a short burst. The reading campaign lasted the entire summer. Pro Tip 3/3Specific Goal Focused on achieving a particular result or change. Their campaign to reduce plastic use aims to change buying habits.