Demonization
Definition 1 of 2
Pro Tip 1/3
Negative Emotion
Demonization involves spreading intense dislike or hate towards someone or something. Celebrities often face demonization in tabloids.
Pro Tip 2/3
Not Literal
Demonization is usually figurative, not implying someone is an actual demon or evil being. The demonization of soda as liquid candy is a health campaign strategy.
Pro Tip 3/3
Media Influence
Media often plays a role in spreading demonization. Be critical of sources. A news outlet’s demonization of a politician can influence public opinion.