Gear towards
Definition 1 of 1
Pro Tip 1/3Purpose Driven
Use 'gear towards' to show something is being specifically shaped to serve a defined purpose. 
Our training sessions are geared towards enhancing team performance.
Pro Tip 2/3Preparation Focus
When something is being prepared or adjusted with a goal in mind, 'gear towards' is your phrase. 
We're gearing our strategy towards market expansion.
Pro Tip 3/3Target Audience
Shows that the actions or products are designed with a specific group's needs or interests in mind. 
This children's app is geared towards making learning fun.