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On this/that account

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LampPro Tip 1/3
Causal EmphasisPlay
Emphasizes the reason behind a decision or action, highlighting the cause-effect relationship. SlideShe won the award, and it was on this account that the university offered her a scholarship.
LampPro Tip 2/3
Subtle JustificationPlay
Used to justify a stance or action without making the justification too direct or confrontational. SlideHe declined the invitation, not on the account of distance, but because he had prior commitments.
LampPro Tip 3/3
Formal TonePlay
More common in written English or formal speech, and may sound overly formal in casual conversation. SlideWe appreciated her hard work, and on that account, we recommended her promotion.