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Populism

usgb/ˈpɑːpjəlɪzəm/Volume
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Emotional AppealPlay
Populism often involves emotional language to connect with the public's feelings and frustrations. SlideHer spirited speeches on healthcare reflect a type of populism that resonates with many voters.
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Us vs. ThemPlay
Populism can create a divide, portraying the 'common people' against a 'corrupt elite'. SlideThe candidate's populism emphasized the people's struggles against the out-of-touch politicians.
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SimplificationPlay
Populism might oversimplify complex issues to make them easily understandable. SlideHis populism boiled complex trade issues down to slogans that appealed to factory workers.