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Potency

usgb/ˈpəʊtnsi/Volume
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LampPro Tip 1/2
Influencing ChangePlay
When 'potency' is used, it's about impact on change or influence over a situation. SlideThe potency of her arguments could change the outcome of the debate.
LampPro Tip 2/2
Intensity and EffectPlay
'Potency' can refer to how intense or strong an effect or influence is. SlideThe campaign's potency surprised everyone with its widespread impact.