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Subterfuge

usgb/ˈsʌbtərfjuːdʒ/Volume
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Hidden MotivesPlay
Subterfuge involves concealing real goals with something less noticeable or acceptable. SlideHe donated generously, but it was subterfuge to win public support.
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Negative ConnotationPlay
Subterfuge usually implies dishonesty and isn't seen as a positive action. SlideThe manager's subterfuge led to distrust among the employees.
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Underhanded MethodsPlay
Subterfuge is often used to describe sneaky or shady ways of doing things. SlideShe resorted to subterfuge to bypass the company's regulations.