
Goodwill
Positive Emotion
Goodwill implies a warm, positive feeling towards others, showing friendliness or support.
She volunteers regularly out of pure goodwill.
Cultural Warmth
Goodwill is often related to holidays and events, symbolizing peace and kindness during special times.
During Christmas, people exchange gifts as a sign of goodwill.
Not Material
Goodwill in a non-business sense isn't something you can touch or see, but it's felt emotionally and socially.
The community's goodwill was evident in how they helped each other after the storm.